International Marketing

Get your details on the web 

VisitBritain operate over 40 international sites that are viewed by millions of potential overseas customers every year. Automatic inclusion on VisitBritain and VisitEngland websites is open to all tourism business providers that offer a quality-assessed product - with AA or VisitBritain rating.
To read more about quality assessment click here

VisitBritain and VisitEngland Marketing Campaigns

VisitBritain can help you plan and carry out your international marketing by assisting you to identify and research your target market, by country and address them more effectively. They keep up to date market & trade profiles from around the world that provide in-depth and enhanced market knowledge from numerous information sources including statistics & forecasts, consumer opinions & perceptions, on-territory insights & general market knowledge.

VisitBritain markets Britain overseas to emerging markets where there is great potential for market growth, but little general awareness of Britain as a destination at present. These are places such as Eastern Europe, India, China, Japan and South America.

VisitEngland markets England overseas to familiar markets where consumers have an existing knowledge of England and are looking to experience more than our iconic attractions. These are countries such as Germany, Holland, the USA, Australia and New Zealand.

Visit the Marketing Planner that enables you to choose from a wide range of opportunities for both the familiar and emerging international markets - selecting by market, target audience, type of marketing media and cost to reflect your business objectives and suit your budget.